Epsilon M&A Deal Report - Shopper Media Group (SMG)
Transaction Multiples for the Valuation of Private Companies
Next Fifteen Communications Group (Next15) / Shopper Media Group (SMG)
No EMAT :
105832
Announced Date :
09/04/2021
Type :
Acquisition of Majority Stake
Deal Value :
Yes
Acquirer :
Next Fifteen Communications Group (Next15)
Target :
Shopper Media Group (SMG)
Country :
United Kingdom
Sector of activity :
- Marketing & Communication Services > Media - Communication > Marketing Services
Business Description :
Founded in 2008 by Joel Hopwood and Matthew Lee, Shopper Media Group (SMG) specialises in commerce marketing activation , connecting retailers and brands with shoppers at the point of purchase both...
Transaction multiples available
| EV/ Sales |
EV/ Gross Profit |
EV/ EBITDA |
EV/ EBIT |
Eq/ PBT |
P/E | Price to Book |
Specific multiple(s) |
|
|---|---|---|---|---|---|---|---|---|
| Historic | 
|
|
|
|
|
|
||
| Current |
Rating :
*
|
|
Multiple available |
| n.s. | Multiple calculated, but not significant |
Source: Epsilon Research / EMAT
Comparable Transactions
- Number of EMAT Reports / sub-sector « Marketing Services » = 197
| Date | Acquirer | Target | Country | Multiples | See details |
| 22/06/2020 | Mediawan | Groupe Troisième Œil (GTO Bis) Audiovisual Activities | Paris | * | 105424 |
| 22/06/2020 | Private Group led by the founders | Mediawan | Paris | ** | 105409 |
Source: Epsilon Research / EMAT
